“Sorry I haven’t blogged in a while, but…”

Oh, how many blogs that end this way, with an apologetic final post. The tiniest of missives, cobbled together in a hasty five minutes in order to fool a baying audience into thinking they are appeased. A promise of more to come, a glimpse of the author’s “hectic” lifestyle, a trigger to a slow descent into sleep.

Oh, how many blogs that lie dormant, ticking over the months on long-forgotten servers. Initially eager to fulfil their destiny, eager to serve, they prepare themselves every day as though this will be the one, this will be the day that the readers come back and they must deal with a sudden Spike; thousands of rabid readers sprinting towards them without warning to read an archived piece of wisdom that was suddenly uncovered as the greatest article of our age by the latest Shakespeare. The servers are ready for even the most fearsome wave of popularity, but even they in their most private hearts know that it will never come. They must face their fate- this drought is all there is.

“Sorry I haven’t blogged in a while, but…”

That sentence has, over the years, ended in so many ways. A cursory Google will send you through hundreds of excuses. But for all the various reasons, it always seems to come down to one thing. Every time that sentence has been starter, it could end in the same way:

“Sorry I haven’t blogged in a while, but real life has returned.”

Ah, real life. That old fiend, in his many masks- work, school, family, friends, relationships…it all piles up, and something has to give. Nine times out of ten, it’s the little thing on the side. It’s the inconsequential hobby, it’s the dreamy idea you had all that time ago – “I shall be a writer!”. But the collapse happens slowly; very rarely will anybody “give up” on their blog. No, it’s much more subtle than that, but you can see the signs. That weedy sentence is the last sign, and from there…it dies.

“Sorry I haven’t blogged in a while, but…”

Ghosts, all around the network.

When you die, what happens to your Facebook? What happens to your web presence?

It stands still, like a thought in stasis, a slowly dimming outline of a fire that once burnt bright.

A faded photograph.

“Sorry I haven’t blogged in a while, but…”

Oh, how many that end this way, with a pathetic whimper.

A fade to black, and all is quiet.

(by the way; I’m not giving up on this blog, I’m just musing about it)

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